E-commerce

• Lyst, Partner Acquisition Manager (2025 - present)

• TikTok Shop, Fashion Key Accounts Manager (2023 - 2025)

• Lounge by Zalando, Senior Retail Manager (2021 - 2022)

• SilkFred, Senior Brand Manager (2019 - 2021)

Online education

• Mastered, Consultant Producer (2015 - 2018)

Trend forecasting

• WGSN, Fashion & Retail Reporter (2011 - 2014)  

Freelance consultancy projects

• The Sustainable Fashion Collective (2022)

• StyleWise: A Practical Guide To Becoming A Fashion Stylist (2018)

• Couturesque – How Can Young Designers Get Their Labels Off The Ground? (2017)

• Stylus – The New Rules Of Luxury (2017)

• Telegraph Fashion – Whatever Happened To The Pink Coat? (2013)

Freelance written content

• Lampoon (2021 - 2022)

• Bvlgari (2018 - 2019)

• Unpolished magazine (2018)

• The Guardian – London Fashion Week: Five Must-Dos For Emerging Brands (2016)

• Wonderland magazine (2012 - 2015) 

• LDNfashion.com (2014 - 2015)

• Rampley & Co (2015)

• McLaren magazine (2014)

• Guystyler (2014)

• Rollacoaster magazine (2013)

• Kensington & Chelsea Review (2011 - 2012)

• Stylist magazine (2011)

Brand mentoring

• WHITE Milano – Isla Fontaine, Tessa Spielhofer, Sam Ham, WJY Studio & Thread Em (2018)

• Giorgia Couture (2018)